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MusicRadar
MusicRadar
Entertainment
Will Simpson

“We’re seeing the future of music take shape in real time”: All three majors link licensing deal with AI start up

Artificial intelligence music and sound concept. Represented with digital circuits and advanced algorithms in a high-tech setting, showcasing modern technological advancements and innovation .

A major step forward has been taken towards the normalisation of AI-generated music with the announcement that the three major labels – Universal, Warners and Sony – have inked a licensing deal with an AI music streaming service called Klay, meaning that the startup can now train its model on many many thousands of recordings.

It’s been described by Universal as a "pioneering commercial ethical foundational model for AI-generated music that works in collaboration with the music industry and its creators." The idea is that Klay will not only develop a streaming platform but also tools to allow users to create AI songs in different styles.

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