Made in Chelsea, the reality show which Laing joined in 2011, helped rocket-fuel his start-up success
(Picture: Joseph Sinclair )If you’re thinking of starting up a business in a sector you know nothing about, intending to fake it till you make it, Jamie Laing, the Made in Chelsea TV star-turned-sweets entrepreneur, reckons you’re doing exactly the right thing.
“A lot of young entrepreneurs don’t realise that naivety is your biggest weapon,” the 33-year-old founder of £8 million-turnover confectionery brand Candy Kittens reports.
