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Broadcasting & Cable
Broadcasting & Cable
Business
Daniel Frankel

‘We’re Betting on Ourselves‘: Utah Jazz Claim More Than 20,000 Subscribers for New DTC Streaming Channel Jazz+

Jazz+.

Nearly five months after completing a mad dash to build and launch their direct-to-consumer streaming platform, Jazz+, the NBA's Utah Jazz and team owner, Smith Entertainment Group (SEG), took time out for a little home run trot … or, perhaps more appropriately, a little impromptu three-point celebration while trotting back downcourt in transition. 

Caroline Klein, chief communications officer or the Jazz and SEG, said team management is quite proud of the digital platform that was, with the help of technology partner Kiswe, built in just 47 days and completed just before the Jazz started the 2023-24 season back on October 25. 

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