There are various ways to map the spectrum of public opinion and model voter journeys from one pole to another, but none applies to Sheila. White-haired and frail, she takes a few minutes to come to the door of her small redbrick terrace house on an estate in Eastbourne’s Hampden Park suburb. She looks tired and explains that medication for a serious illness makes her sleepy. But a glint of something like mischief flickers in her eyes when she’s asked who has her support at the coming election.
It’s a close call. Reform or Liberal Democrat. Sheila likes what Nigel Farage has to say and has backed Ukip before (never the Tories). Pressed to choose, she declares her decision by pointing emphatically at the young man standing on her doorstep holding a stack of orange-fringed flyers. Josh Babarinde’s reputation has preceded him.
