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The Guardian - UK
The Guardian - UK
Business
Gwyn Topham Transport correspondent

Watchdog rules Eurostar ads on social media for £39 seats were misleading

Eurostar ASA Facebook Instagram London Amsterdam Brussels
Front of a train at a platform with daylight filtering in through glass roof above.
A Eurostar train at St Pancras International station in London. Photograph: Will Oliver/EPA

Cross-channel train operator Eurostar has been criticised by the advertising watchdog for exaggerating the number of £39 seats on sale.

The Advertising Standards Authority (ASA) ruled that Eurostar ads across Instagram and Facebook for £39 tickets from London to Amsterdam and Brussels were misleading, the second time it has censured its ads this year.

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