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The Independent UK
The Independent UK
Josie Clarke

This is the top destination for Black Friday and Cyber Monday shoppers

Shoppers are poised to spend almost £14 billion this Black Friday weekend, even as increasing concerns about poor deals and potential scams persist.

A new survey from e-commerce marketing platform Omnisend reveals Black Friday's continued dominance, with consumers anticipating an average spend of £299 – a significant £83 increase year-on-year.

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