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Digital Camera World
Digital Camera World
Paul Burrows

Wanna know how Leica and Hasselblad escaped the digital death spiral that killed off Rollei?

Leica Rollei
Exterior shot of the Leica factory in Wetzlar, Germany.

There are quite a few examples of camera companies losing their way as financial problems led to multiple changes of ownership, a revolving door of key personnel and slashed budgets, all hampering meaningful research and development.

Rollei is a classic case, first failing in 1981 (taking Voigtländer with it) and then lurching from one financial crisis to another over the next 30 or so years.

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