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Tom’s Guide

Technology

Ryan Epps

Walmart reportedly acquiring Vizio TVs for $2 billion to fight Amazon Fire TV and Roku

Walmart VIZIO Amazon Roku Tom Guide United States WSJ

Walmart store sign as seen from the exterior .

Walmart might be eyeing TV manufacturer Vizio as it aims to aggressively restructure its TV business and strengthen its ads potential, according to a new repot.

The report, headed up by The Wall Street Journal, suggests that the potential $2B purchase could be an attempt on Walmart’s part to not only take on more affordable TV manufacturing giants, like Roku and Amazon Fire TV, but likewise strengthen its advertising business, which is intended to double by 2024.

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