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Benzinga
Benzinga
Business
Adam Eckert

Walmart Launches Virtual Fitting Room Technology: What Investors Need To Know

Walmart Amazon NYSE Walmart Inc WMT

It appears one of the world's top retailers, Walmart Inc (NYSE:WMT), is making moves to improve its e-commerce business after the company on Wednesday introduced a new and innovative shopping experience that makes it easier for customers to shop for clothes online.

What Happened: Following Walmart's acquisition of virtual fitting room platform Zeekit last year, the company is rolling out the acquired technology for customers shopping on Walmart.com or the mobile app.

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