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Motor1
Motor1
Business
Jeff Perez

Volvo's New Font Is Designed To Make Screens Safer. We Have a Better Idea

Volvo

Volvo is big on safety. The Swedish automaker practically invented the traditional three-point seatbelt, and it’s been innovating in the space ever since. Now, Volvo is turning its attention to making its in-car screens safer—not through better technology or more buttons, mind you, but through typefaces. Yes, typefaces.

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