AI art is causing controversy once again, and this time there's a big brand involved. Many people say they have been moved to tears by a Volkswagen advert that features Elis Regina Carvalho Costa, a legendary Brazilian singer who died over 40 years ago.
The car company used an actress and deepfake facial recognition software to make it look like the beloved singer was performing her 1976 hit Como Nossos Pais in a duet with her daughter while driving a VW van. It's powerfully emotive, but what would the singer think? (see our pick of the best deepfakes for more examples of how the technology has been used).
