It’s the kind of story that should be straight out of 2002: clothing company uses extremely slim model to market its products, then admits to digitally altering her body to make her look even slimmer. Gets a little slap on the wrist. Then another clothing company does the same and the cycle continues.
This week, the company in question was Next, who the Advertising Standards Authority (ASA) said used an “unhealthily thin” model in a marketing image for its “power stretch denim leggings”, which was also digitally altered.
