We must not let Reform dominate the summer,” Kemi Badenoch told Conservative MPs in an end-of-term pep talk. True, she grabbed some headlines with a limited shadow cabinet reshuffle, but so far, Reform UK is dominating the summer.
Other carefully constructed Tory initiatives go largely unreported, to the party’s frustration, while Nigel Farage makes news with that smirk or by raising an eyebrow.