Camila Garate, a food engineer from the University of Chile, never planned on going viral. But a few supermarket videos later, she built a community of consumers tired of being misled.
The mother-of-two has taken social media by storm with a simple mission: to make shoppers smarter. Her platform is dedicated to demystifying supermarket products, revealing which ones are hiding behind misleading marketing, which contain unnecessary additives, and which are worth putting in your cart.
From tomato sauces diluted with water to protein bars masquerading as health food, Camila is not afraid to call out brands, even if it means stepping on corporate toes.