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Bored Panda
Bored Panda
Marina Urman

Viral “Dopamine Sites” Hooking Gen Z Sparks Worry As Experts Reveal Dark Side Of The New Trend

Gen Z in South Korea are increasingly turning to so-called “dopamine sites” that simulate real experiences and help them feel less alone.

These range from fake delivery apps that let users fill a cart and simulate an order that is never actually placed to virtual “smoke break rooms” where people interact with strangers and watch a timer count down.

To understand whether these platforms are taking a mental health toll on their users, Bored Panda spoke with Dr. Pamela Rutledge, an expert in the psychological impact of media and technology.

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