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Daily Mirror
Daily Mirror
National
Nia Dalton

Vet's terrifying warning over 'dangerous' dog shampoo TikTok craze

A new TikTok trend has emerged encouraging dog owners to use purple shampoo on their pet's hair.

Purple shampoo is a toning shampoo specially designed to neutralise brassy and yellow tones in blonde human hair.

While it may seem harmless enough, the bizarre craze has concerned vets as the "chemicals within the product cause skin irritation".

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