A vet has issued an urgent warning over a new viral TikTok trend, which sees owners of dogs dye their four-legged friend's fur - as it runs the risk of giving precious pooches serious skin infections. Videos posted on the platform see dog owners giving their canine companions makeovers to give them the appearance of other animals like pandas, foxes and even Clifford the Big Red Dog.
And while the results can turn out cute, there's nothing whatsoever wholesome about the danger that dogs may be put in through the increased risk of toxicity, skin irritation and infections - according to Dr Anna Foreman of Everypaw Pet Insurance.
The doctor said: "There is no situation where dyeing a pet's fur is benefiting the animal themselves. It is purely benefiting us for aesthetic purposes."
