(RED) is a well-known non-profit organization that donates part of its profits towards helping people who suffer from a variety of diseases such as AIDS, Malaria, Tuberculosis, and more recently, COVID-19. The organization was founded by Bono, with whom you may be familiar as the face and voice of British rock band U2, as well as Bobby Shriver, an American lawyer, activist, and journalist.
Over the years, (RED) has partnered up with a variety of well-known brands. It does so by releasing limited edition models and products that feature a striking design accentuated by the heavy use of the color red. Some notable partnerships of (RED) include Apple, Coca-Cola, Starbucks, and Nike. The organization has also begun making its presence felt in the world of motorsports, with Aprilia donning special (RED) liveries during the Valencia round of the MotoGP since 2016.
