Get all your news in one place.
100's of premium titles.
One app.
Start reading
The Guardian - UK
The Guardian - UK
Entertainment
Laura Snapes

V&A museum seeks Swiftie to advise on Taylor Swift fan culture

Swifties trade beaded bracelets at the first night of the Eras tour in Melbourne in February.
Swifties trade beaded bracelets at the first night of the Eras tour in Melbourne in February. Photograph: Joel Carrett/AAP

The Victoria and Albert museum in London is seeking a British “Swiftie” to advise on the fan culture around Taylor Swift.

The position will be filled before Swift begins the European leg of her Eras tour in May. Beyond the three-hour performance put in by the 34-year-old pop star, the shows have become notable for fans swapping friendship bracelets (inspired by a lyric in her 2022 song You’re on Your Own, Kid), wearing Swift-themed costumes and painting homemade signs – artefacts the museum is said to be interested in.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.