The Victoria and Albert museum in London is seeking a British “Swiftie” to advise on the fan culture around Taylor Swift.
The position will be filled before Swift begins the European leg of her Eras tour in May. Beyond the three-hour performance put in by the 34-year-old pop star, the shows have become notable for fans swapping friendship bracelets (inspired by a lyric in her 2022 song You’re on Your Own, Kid), wearing Swift-themed costumes and painting homemade signs – artefacts the museum is said to be interested in.