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Evening Standard
Evening Standard
Business
Simon Hunt

US software giant Salesforce picks London for its first AI centre

Salesforce has unveiled plans for a new AI centre in London as the US software giant chose the capital over other European cities to showcase its latest tech innovations.

The $240 billion company, which develops customer relationship management software, said the new center in Southwark is part of its $4 billion investment plans for the UK and will be “a physical space that will foster collaboration by bringing together industry experts, partners, and customers to advance AI innovation while providing critical upskilling opportunities.”Zahra Bahrololoumi, CEO of Salesforce UK, told the Standard: “This is going to be a fabulous space for us as we expand our capability.

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