A major department store that opened in Liverpool took a gamble competing against the likes of Lewis' and Owen Owen.
Gimbles was part of an American department store chain that opened a branch in Liverpool city centre that aimed to bring transatlantic fashions to the city. The giant store launched in what was described as "a flood of commercial optimism" on Great Charlotte Street in 1976, just a stones throw away from Blacklers as well as Lewis's on Lime Street and Owen Owen in Clayton Square.
The store was part of the Gimbels (note the slightly different spelling) department chain that had its massive flagship store on the prestigious Sixth Avenue and 34th Street in Manhattan, New York. Despite having been closed for a number of years, the New York store served as the set where the much loved 2003 Christmas movie, Elf, was filmed.