
Urth, formerly known as Gobe, started life in 2014 when its founders, Christian, Chris, and Minnie, embarked on a transformative road trip from California to Patagonia. On this trip, they were inspired to deepen their connection with nature and address human impact on the environment. Today, the company has four key values: innovation, design excellence, inspiration and responsibility. The latter refers to the companies’ carbon offsetting and plants over 100,000 trees per month, and with the Urth Core Camera Strap I got hold of for this review, Urth is very transparent and claims the strap has created 3.16kg of CO2 but the company has sequestered 1537kg of CO2 for a net positive impact of 486x. I can’t think of any camera accessory maker in recent times being as open about its carbon footprint.
The camera accessories market is full of cheap plastic, disposables and peripherals that don’t stand the test of time and end up in the trash shortly after purchase. So is Urth’s Core Camera strap one you can buy guilt-free? I got hold of one to put it to the test. Here are my findings…