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Barchart
Barchart
Will Ashworth

Up 17% in Just 5 Days: Is a Simple Name Change Really Driving This Stock’s Surge?

Less than a year ago, B. Riley Financial’s share price was hanging by a thread, trading below $3. On Nov. 11, 2025, it announced that it would change its name to BRC Group Holdings (RILY) effective Jan. 1. 

Since hitting a 52-week low of $2.67 last April, its shares have gained 251%. The most recent surge over the past five days saw the share price rise 17% and average daily volume exceed 6 million, considerably higher than its 30-day average of 2.38 million.  

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