UK traffic to popular porn sites slumps after age checks introduced

From 25 July 2025 sites such as Pornhub have been required to verify the age of users. Photograph: Andy Rain/EPA

British visits to popular pornography sites have slumped following the introduction of strict age checks last month, data shows.

Daily visits to Pornhub, the UK’s most used porn site, fell from 3.6m on 24 July, the day before age-gating was introduced, to 1.9m on 8 August, a drop of 47%.