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TechRadar
Christian Cawley

UK SMBs are increasingly turning to AI for their ads — and many consider it their secret weapon for expansion

United Kingdom Amazon Ads
A person typing on a laptop and using a tablet. Only their upper torso, arms and hands are visible. Text superimposed on the image shows AI .
  • AI is opening to the door to advertising on streaming TV platforms for SMBs
  • 37% of small and medium businesses feel cross border campaigns are more accessible thanks to AI
  • SMBs see AI as key tool in remaining competitive in the future

Barriers to cross-border and multi-region advertising are being broken by AI, according to a new survey by Amazon Ads.

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