UEFA Warns FIFA Is 'Selling' the World Cup as $20 Billion Kushner-Linked Plan Sparks Boycott Threat

UEFA has condemned FIFA’s proposed $20 billion commercial venture involving Kushner-linked investors, warning that private investment could reshape how future World Cups are operated and monetised. (Credit: The White House/Wikimedia Commons/Daniel Torok)

A $20 billion (£15 billion) plan to place the World Cup's commercial empire inside a new company backed by private investors has triggered one of the fiercest clashes in modern football governance.

FIFA President Gianni Infantino wants to establish FIFA Forward Enterprise, or FFE, which would combine the organisation's broadcasting, sponsorship, licensing and ticketing rights with the operational delivery of tournaments such as the men's and women's World Cups and Club World Cup.