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Evening Standard
Evening Standard
Sport
Jamie Gardner

UEFA issues stunning statement after FIFA outlines controversial private company plan

Fifa UEFA Champions League Gianni Infantino FFE Football World Cup

UEFA insists the World Cup is not an “asset to trade” after FIFA confirmed plans to set up a private company to run its competitions.

Football’s world governing body said on Tuesday it was seeking to create FIFA Forward Enterprise (FFE), which it revealed would be responsible for bringing together the sale of FIFA’s commercial rights with the operational delivery of its tournaments. The creation of the company, FIFA said, was subject to approval from national associations and the FIFA Council.

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