Gatorade unveiled its first collaboration with UConn women’s basketball star Paige Bueckers, which features her in the brand’s multiathlete bottle collection alongside Trevor Lawrence, Fernando Tatis Jr. and Sydney McLaughlin, the company announced Tuesday.
Bueckers signed a name, image and likeness deal with Gatorade in November, becoming the company’s first NCAA partner.
“Paige brought her personality and love of the game to life with her first Gx Collaboration bottle. It features a bold color palette and personal touches including the phrase ‘Be You Be Great’ nodding to her father’s impact, her iconic game day braids with the blue and pink overlapping ribbons and her ‘Buckets’ nickname,” Gatorade senior design director Sean Huls said in a statement.
