Uber Technologies, Inc. (UBER) is the developer and operator of proprietary technology applications. The company enables consumers to connect with independent ride services providers for ridesharing services and with restaurants and food delivery service providers for meal preparation and delivery services.
Recently, UBER announced its plan to wind down its Uber Rewards Loyalty Program as the company is expected to shift its focus toward another loyalty program, the Uber One membership program. Uber One comes with an annual fee that offers free shipping alongside other benefits.
