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Broadcasting & Cable
Broadcasting & Cable
Business
Daniel Frankel

U.S. Subscription Streaming Had Its Most Watched Week Ever Over the July 4 Holiday, Nielsen Says

Beverly Hills Cop: Axel F.

The "streaming wars" may have been declared over, but there were still plenty of fireworks over the July 4 holiday week. (Yes, I am slightly ashamed of that lede.)

The top U.S. premium subscription streaming services generated a record 313 billion minutes of TV watching from July 1-7, according to Nielsen sampling of connected TV usage, which doesn't include mobile consumption. 

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