Two-fifths of British growers of strawberries and raspberries could go out of business by the end of 2026 amid rising costs and poor pay from supermarkets, according to a study.
Almost half of British growers said they no longer make a profit and 53% reported the financial health of their business as bad or very bad, according to a survey by British Berry Growers (BBG), an industry body that represents farmers producing 95% of the berries sold in the UK.
