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The Guardian - US
The Guardian - US
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Siva Vaidhyanathan

Twitter was locked in a chaotic doom loop. Now it’s on the verge of collapse

Elon Musk with twitter logo in front of him
Musk has driven away advertisers and annoyed users of the once indispensable social media platform. Illustration: Osmancan Gurdogan/Anadolu Agency/Getty Images

If you use Twitter, the service that not so long ago was the best way to take in breaking news and find audiences for serious conversations, you may have found it substantially less useful in the past year. Over this past weekend you found it almost unusable. On Saturday, everything melted down. Thousands of users reported that they had major issues using the platform, including an inability to access any tweets or to post their own tweets – so, basically, everything for which one might want to use Twitter.

On Saturday, Musk announced that Twitter was limiting the ways all users could access tweets “to address extreme levels of data scraping & system manipulation”. In other words, Musk was blaming commercial services that might want to scrape tweets and incorporate them into machine-learning models. There is no reason to believe this is actually happening, but Musk’s longtime hostility to artificial intelligence must have led him to deploy such services as likely suspects to blame for Twitter’s fragility.

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