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Fortune
Fortune
David Meyer

Twitter’s inability to pay its rent is more urgent than building ‘Twitter 2.0’

(Credit: Charles Sykes—NBCUniversal/NBCU Photo Bank/NBCUniversal via Getty Images)

Confidence and vision are good things. In a CEO, they’re crucial. But there’s a fine line between framing reality in a way that brings your troops along with you, and failing to adequately address your actual situation. A couple of notable tech CEOs are sailing perilously close to that line.

First up is new Twitter CEO Linda Yaccarino, who on Monday tweeted an email she’d just sent out to the company’s employees. It started off as an unsurprisingly Elon Musk–ish mission statement about how Twitter was going to “drive civilization forward through the unfiltered exchange of information and open dialogue about the things that matter most to us.” Then it got weird.

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