Confusion over the direction of Twitter as a platform has continued after the sign-up option for its Twitter Blue subscription disappeared barely a day after being rolled out. The grey "Official" badges then returned less than two days after Elon Musk ordered their removal.
It comes as more high-profile staff responsible for vital areas such as as trust and safety, data privacy, cyber security, and complying with regulations suddenly left the social media giant. On Friday morning, the option to sign up for Twitter Blue, which gives users a blue verification badge if they pay £6.99 a month had vanished from Twitter’s iOS app despite only being introduced on Thursday.
At the same time, new grey Official badges for large organisations began reappearing on some Twitter profiles less than two days after Mr Musk halted their introduction hours after their own initial launch, calling it “an aesthetic nightmare”. The blue badges had been created as a way of differentiating between verified accounts which had been awarded them previously by Twitter after being confirmed as authentic and those which had been bought under the new Twitter Blue scheme.
