TVS Eurogrip, an Indian tire brand under the TVS Group, recently announced that it was entering the premium motorcycle tire segment. In a launch event held on April 14, 2023, TVS Eurogrip unveiled its newest range of motorbike tires. The launch was graced by TVS partners, media, customers, and members of the Chennai Super Kings cricket team including MS Dhoni.
In total, TVS Eurogrip debuted three new tires, two of which are focused on adventure-touring machines. The first of the bunch is the Duratrail EB+. According to the brand, it has a balanced block design that offers excellent grip, making it suitable for both on and off-road use. The tire's grooves are designed to enhance stability and provide better mileage, while its central portion widens to quickly disperse water. Additionally, the tire's rounded shoulder profile provides optimal cornering stability.