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International Business Times UK
International Business Times UK
World
Chelsie Napiza

Trump Kennedy Center Rebrand Grows More Problematic As Ratings Tank And Musicians Flee

The Trump-led renaming and restructuring of Washington's main performing arts venue has coincided with declining television audiences and high-profile artistic defections.

Trump's attempt to rebrand the John F. Kennedy Center for the Performing Arts, including adding his name alongside President Kennedy's, has been followed by low viewer figures for the annual Kennedy Center Honors, legal challenges, and concert cancellations by some musicians.

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