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The Guardian - UK
The Guardian - UK
Business
Joanna Partridge

Trump attacks ‘seriously woke’ Jaguar Land Rover as company names new CEO

A Jaguar Type 00 concept car at the Goodwood festival of speed earlier this year.
A Jaguar Type 00 concept car at the Goodwood festival of speed earlier this year. Photograph: John Keeble/Getty Images

Donald Trump has attacked Jaguar Land Rover’s divisive rebranding strategy, hours after Britain’s largest carmaker announced its new boss.

Trump posted on his Truth Social platform that the auto company, owned by India’s Tata Motors, was “in absolute turmoil” and claimed that the “CEO resigned in disgrace”.

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