On December 13, 2022, Triumph formally announced that it will enter the AMA Supermotocross World Championship, beginning with the 2024 season. The team will operate under the new Triumph Racing banner, and will be led by Bobby Hewitt as team principal as well as Stephan ‘Scuba’ Westfall as team manager.
This project has been in the making for some time now, and naturally Triumph also consulted with Ricky Carmichael, its Global Off-Road Ambassador, as it considered how best to approach its racing strategy. The new team will be located at its own dedicated facility in the U.S., which Triumph says will be state-of-the-art.