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Broadcasting & Cable
Broadcasting & Cable
Business
Michael Malone

Trish Williford Joins WBTW Myrtle Beach Anchor Team

Trish Williford, WBTW anchor.

Trish Williford is joining WBTW Myrtle Beach as part of the weeknight anchor team. Williford will anchor the 5, 6 and 11 p.m. news with Patsy Kelly. 

WBTW, known as News 13, is part of Nexstar. 

Williford has been with WCCB Charlotte since 2019, the station owned by Bahakel. Before that, she worked at WSAV Savannah, which is owned by Nexstar. 

Williford takes the place of Bob Juback, who retired March 1 after 36 years at WBTW.

“We’re fortunate to hire someone as experienced as Trish Williford who has spent her entire broadcasting career covering news in the South, including the past five years in Charlotte,” said WBTW News Director Paul Caron. 

WBTW is the CBS affiliate in Myrtle Beach-Florence, which is DMA No. 100.  

“We’re excited to have Trish rejoin the Nexstar family,” said WBTW Vice President and General Manager Robert Raff. “She’s an experienced anchor who has also been an investigative reporter. Trish will be a great addition to our team.”

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