Superbowl champion Travis Kelce and his former NFL star brother Jason Kelce are riding high on the success of their podcast New Heights, but they're not shy about giving some credit to the so-called "Taylor Swift effect".
In a recent discussion at Cannes Lions—the Oscars equivalent of the advertising world—the Kelce brothers shared how their show has transformed, thanks in part to Travis's high-profile relationship with the global pop superstar.
