"The greatest things always happen very naturally," Mongolian-born, London-based Oyuna Tserendorj, founder and creative director of luxury ready-to-wear and homeware cashmere brand OYUNA, tells me on a rainy Tuesday morning at her Golborne Road atelier in the West End. Released on October 10 and over a year in the making, the John Pawson x OYUNA collection is certainly one of them.
A spontaneous collaboration between Tserendorj and the British architect and minimalism maestro, this new, five-piece cashmere home line sees their two worlds collide in a poetic celebration of craftsmanship, researched simplicity, and nature. Referring to it as their shared "passion project," the OYUNA creator explains that no real planning nor budgeting went into the launch, but that "it all came together organically". And what better way to introduce the serendipitous essence of Pawson and Tserendorj's joint drop than stripping it back to the essentials? After all, if there's someone who has demonstrated that beauty needs no frills, that is Pawson himself. Informed by his world-acclaimed approach to minimalist interior design, these new OYUNA throws make the architect's neutral universe promptly collectible, bringing it into your home.
