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The Guardian - UK
The Guardian - UK
Politics
Alex Hern UK technology editor

How Tory hopefuls snapped up campaign web addresses well before Boris Johnson quit

Rishi Sunak
The domain name registered on 23 December is very similar to the official Ready4rishi site and redirects to it. Photograph: Stefan Rousseau/PA

How early is too early to start planning your run for party leadership? Do it too soon and you might look disloyal to the current prime minister, but leave it to late and you could miss the starting gun entirely.

You might think you could start planning in secret, like Rishi Sunak did, but one little thing will give you away: your web address.

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