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USA Today Sports Media Group
USA Today Sports Media Group
Sport
Averee Dovsek

Tommy Fleetwood helps introduce new Tag Heuer golf watch at Hypegolf pop-up store in SoHo

Professional golfer and Tag Heuer ambassador Tommy Fleetwood was part of a recent event at the Hypegolf pop-up store in the SoHo neighborhood of New York City in which a new Tag Heuer watch was unveiled.

The Swiss luxury watch brand introduced its new Tag Heuer Connected Calibre E4 Golf Edition watch.

Tag Heuer is known for making luxury smartwatches, but the company has brought a new and improved level of technology to the new golf watch. The Calibre E4 is equipped with a new automated shot tracker, redesigned golf software and a magnetic ball marker built in to the strap.

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