Tom Brady calls out a problem with modern parenting: 'Every time they mess up, we send them to an easier place to succeed'

Fortune Global Forum 2024 Tuesday, November 12, 2024 New York, NY 2:25–2:55 PM TRUST AND TEAMWORK: A CEO PLAYBOOK In this exclusive closing conversation, football legend Tom Brady and Harvard Business School professor and leadership expert, Nitin Nohria, will discuss a key set of principles that business leaders can apply to help teams work together toward common goals–from creating a “culture of 100% effort” to recognizing unsung heroes and identifying motivational levers. As business leaders themselves, they also have unique insights on the trends that are shaping the world of business (and sports) today. Whether on the field or factory floor, in the classroom or the office, they’ll share why trust and teamwork is the secret to winning the game. Tom Brady, Seven-Time World Champion and Entrepreneur Nitin Nohria, Executive Chairman, Thrive Capital In conversation with: Alyson Shontell, Fortune Photograph by Rebecca Greenfield for Fortune (Credit: Rebecca Greenfield for Fortune)

Tom Brady—who was a sixth-round NFL pick, at number 199—is a strong proponent of failing in order to succeed. He’s perhaps the best-known football player past or present, and is the winningest player in the league’s history, holding a record seven Super Bowl titles. 

At Fortune's Global Forum in New York on Tuesday, Brady—a father of three—extolled the virtues of letting your kids fail, even if that’s no longer the norm.