Todd Boehly has taken what can be seen as another step towards implenting part of his plan for Chelsea in the Premier League as the club announced their ticket prices for the upcoming season. Coming off the back of the club's worst season in well over two decades, the Blues are far from popular with their fans at the current moment.
Despite heavy investment and change, Boehly and co-owners Clearlake Capital have so far failed to connect with their supporters and were even the subject to public questioning by a group that oversaw the club's defeat to Brighton in April. Several fans turned their gazes away from the pitch and towards the owner's box during the 2-1 loss, summing up the state of tension and unrest.
It has been coming for many. Six months before the Champions League win in 2021 a banner was left outside SW6 reading: "The circus continues." Meanwhile not long after that the European Super League episode left all with a sour taste in their mouthes. That was before Boehly and Co were even on the scene.
