Bulgari has proven itself in Haute Horlogerie as its Octo Finissimo Perpetual Calendar won the Aiguille d'Or Grand Prix at the GPHG in 2021.
Its jewellery-making heritage further gives an edge in crafting precious timepieces that were put under the spotlight during LVMH Watch Week 2023 held earlier this year in Sentosa, Singapore.
Under the "Time Is A Jewel" theme, the new Serpenti, Allegra and Divas' Dream are based on iconic designs with daring techniques enhancing the beauty of each piece and its precious stones.
The snake motif first appeared on a Bulgari watch with Tubogas bands embracing the wrist in the late 1940s.
A metamorphosis has resulted in the new Serpenti Tubogas Infinity, driven by a quartz movement and fitted with a single-tour or double-tour bracelet.
For the first time, the serpentine silhouette continues from the watch case all the way to the bracelet, thanks to refined gemsetting adorning a modular construction.
The rings are moulded -- each in unique dimensions -- before being polished, gem-set and assembled on a titanium blade.
The brilliance of the diamonds extends to the head of the snake, lit up by snow setting on the dial, a gem-set bezel and more diamonds on the curve of the case -- all requiring a high level of gemsetting expertise.
Diamonds along with other precious stones in different cuts and colours mingle in the 36mm Allegra duo equipped with a quartz movement.
In a rose gold case with a diamond-set bezel and a mother-of-pearl dial, the first model appeals with a cocktail of pink sapphires, an oval cabochon-cut pink tourmaline, cabochon- and emerald-cut citrines, heart- and oval-cut pink rhodolites, cabochon- and emerald-cut peridots.
The second sunny rendition differs with a yellow gold case and the joyful combination of yellow sapphires, pink tourmalines, citrines and peridots.
Bulgari celebrates the Italian art of living and the splendour of Rome's Golden Age in the Divas' Dream collection.
Around a mother-of-pearl dial, the pairing of topazes with tanzanites or amethysts with tourmalines enlivens the first and second 33mm rose-gold Divas' Dream driven by a quartz movement. A row of diamonds on the bezel and petals further illuminate both watches.
On the third variation, eight deep red rubies contrast with a diamond pave motif on the fanned petal. The hardness of the stones harmonises with the fluidity of the petals, which flutter following wrist movements.
Evoking ginkgo leaf, the fan shape recalls a motif on mosaic floor gracing the Baths of Caracalla in Rome. Bulgari has financially supported the restoration of the historic mosaics in preserving the Eternal City's archaeological heritage.
The fan-shaped pattern has also been recreated with sapphire gradients ranging from pale purple to magenta on the dial of the rose gold 37mm Divas' Dream Mosaica, whose bezel is embellished with diamonds and pink sapphires.
Likewise, the snow setting makes the colours subtly shift from sky blue to deep azure on the face of the white gold iteration with a diamond-set bezel.
The design of the bracelet's gemset lugs echoes the motif on the dial while each of the fan-shaped links sparkles with a profusion of diamonds.
The transparent caseback reveals the finely decorated self-winding movement, which shows Bulgari's prowess in mechanical movements.
