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The Times of India
The Times of India
World
TOI World Desk

TikTok creator payments UK: New debit card ends long wait for viral earnings

Payments from TikTok Live could take up to a month to land in a creator's bank account. TikTok and Visa have decided that is no longer good enough and have jointly launched a debit card designed specifically for UK-based creators to access their earnings faster. If you have ever watched someone on TikTok Live receive hundreds of virtual roses from strangers and wondered how they actually turn that into rent money the answer until now has involved a lot of waiting.

The card connects directly to a creator's TikTok account and is intended to solve a cashflow problem that has quietly frustrated a growing number of people who rely on the platform as a primary or secondary income source. According to the Guardian which first reported the launch Visa-commissioned research found that 49 per cent of creators had experienced late or inconsistent payments affecting their ability to run their finances while 41 per cent had turned down work opportunities specifically because of cashflow problems.

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