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The Guardian - UK
The Guardian - UK
Technology
Jim Waterson Media editor

TikTok being used by 16% of British toddlers, Ofcom finds

Baby in blue-striped t-shirt using a smartphone
Tiktok’s terms of service excludes under-13s. Photograph: poplasen/Getty Images/iStockphoto

British toddlers are increasingly likely to be users of TikTok, with a substantial number of parents saying their preschool children use the video service despite the app supposedly being restricted to those aged 13 and older.

About 16% of three- and four-year-olds view TikTok content, according to research commissioned by media regulator Ofcom. This rises to a third of all children in the five- to seven-year-old age group.

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