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Evening Standard
Evening Standard
World
Rachael Davies

TikTok becomes first app to exceed $10 billion in user spending

TikTok has become the first app to soar past $10 billion (£7.9 bn) in user spending in 2023, the year when mobile spending reached a new high.

This is despite games spending being down, according to recent data from data.ai. Popular apps centred around videos like TikTok and Disney+ have helped to drive an 11 per cent rise in consumer app sales in 2023.

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