Occasionally a trend takes over London with such force that it feels like the city has signed one big, unofficial sponsorship deal. This summer, that deal is with Adidas, specifically with their traditional three-stripe garments, such as the Firebird shorts and track jackets, which seem to be glued to the skin of every fourth Londoner these days.
Need proof? Just look at the concourse towards Wembley Stadium over the next eight days.
